How much do you think Rogers paid them for the exclusivity deal? I need to look up how much the FX deal was for because I bet it'll be a similar number.
That said... if anyone ever needed any proof it's different up here, the fact that the network actually is a network should do it.
The wording of the press release makes it sound like it's exclusively a cable system deal like 24/7 was, in which case I can't see it doing any better. If it's not the current OVER THE TOP Roku setup, then fuck that and I'll just continue being a citizen of Fayetteville, LA. The likelihood of non-Rogers cable systems picking this up after the failure of 24/7 seems low, too. Plus it's a dollar more. Unimpressed.